Our proprietary tech.

We don't follow trends, we develop category-changing technologies.

Living Proof products are bioengineered and developed in the lab using a mix of natural and synthetic ingredients to ensure maximum efficacy, safety, and performance — all while remaining cruelty-free.

Formulated without:


We help solve more than just hair challenges.

At Living Proof, we are dedicated to making a positive difference in the world by using technology and invention to shape the future. With our roots in MIT academia and our partnership with MIT Solve, we are committed to supporting education across all levels.


Our mission is to provide tech and resources to youth, empowering them to problem-solve and make an impact in their communities. By investing in the education of our future leaders and inventors, we are creating a better tomorrow for everyone. Learn about our collaboration with MIT Solve.