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Scientist Tested. Stylist Approved.

As a busy working Mom, I don't have time to wash my hair every day. [Prime Style Extender] not only keeps my hair cleaner longer, but allows me to just do a quick style touch up after sleeping on my hair, and then I am off. I don't know how I would get by without this style extender. - Lauren

the collection

Where effortless style meets cutting-edge science.

Products That Keep
Their Promise

Our stylists dreamed up products for beautiful hair, and our team in the lab set to work creating solutions that do that and make your styling routine faster and easier than ever.

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