Your future hair will thank you.

Your future hair

will thank you.

Shop Paris Hilton's Picks
The future of hair repair.

The future of hair repair.

1 product, 1x per week for 8x stronger hair*

The future of hair repair.

1 product, 1x per week for 8x stronger hair*

Learn More

The proof

Clinically proven to rebuild the structure of your hair

Don't fight heat- use it.

3 ways to discover Lp.

Shop Anti-Frizz
Stop frizz before it starts.
Shop Anti-Frizz »
Shop Fullness
Turn up the volume.
Shop Fullness »
Shop Repair + Strength
Like life preservers for your hair.
Shop Repair + Strength »
Shop Dry Stylers
Refresh hair on the fly.
Shop Dry Stylers »
Shop Multitaskers
Many benefits, one bottle.
Shop Multitaskers »
Shop Hold
Get a grip.
Shop Hold »
Shop Perfect hair Day
Visibly healthier hair in one wash.
Shop Perfect hair Day™ »
Shop Curl
Stronger, more defined curls.
Shop Curl »
Shop Full
Transform fine, flat hair.
Shop Full »
Shop no frizz
Stop frizz before it starts.
Shop frizz »
Shop Restore
Stop the cycle of damage.
Shop Restore »
Shop Style Lab
Pro-level results at home.
Shop Style Lab »
Shop Scalp Care
Unique solutions for your scalp.
Shop Scalp Care »
Shop Shampoos
Give wash day the once over.
Shop Shampoos »
Shop Dry Shampoos
Actually clean hair without washing it.
Shop Dry Shampoos »
Shop Conditioners
For softness and shine out of the shower.
Shop Conditioners »
Shop Treatments
For hair that needs a bit of TLC.
Shop Treatments »
Shop Stylers
Make the most of just-washed hair.
Shop Stylers »
Shop Hairsprays
Put hair in its place.
Shop Hairsprays »
Shop Heat Protectants
Protect hair from heat styling.
Shop Heat Protectants »

Want a customised haircare routine?

Take our Haircare Quiz, now powered by AI.

Want a customised haircare routine?

Take our Haircare Quiz, now powered by AI.

Take the Quiz

Hair Products That Really Make a Difference

Want to love your hair? Transform it. We make it easy for you to buy hair products that you can trust.

At Living Proof, safety and effectiveness are our number one priority. We've reinvented traditional hair products and created carefully-designed shampoo, conditioners, and styling products that are safe for any hair type or curl pattern. By closely working with scientists and top experts in the industry, we've been able to create innovative hair products that truly show a difference and give you the confidence to let your natural hair shine. We offer thickening hair mousse to bring fullness and texture to fine hair, flexible hairspray to keep your favorite hairstyle in place, and nourishing hair conditioner to make dry hair soft and manageable. If you're looking for hair products online that will deeply treat and condition your hair right at the root, prevent breakage, won’t build up on your scalp, and give you the volume and shine you've always wanted, Living Proof has got you covered.


Hair Care Products You Can Trust

When it comes to your hair, you need products that can strengthen and repair hair during each and every wash. Whether you are looking to tame your frizz, deep condition damaged hair, bring life to curly hair, or you're ready to give all your hair styling products a complete upgrade, Living Proof has everything you need to achieve healthy, beautiful hair. Our revolutionary technology has reinvented the hair industry, and for good reason. It can be difficult to find the right hair products that offer salon-quality results with ingredients you can trust. From hairspray to deep conditioner to dry shampoo, each of our hair and styling products has been curated with the best ingredients backed by science, delivering noticeably healthy hair in just five washes. Whether you're looking to buy a moisturizing hair mask to revive heat-damaged hair, or a detoxifying shampoo to reduce buildup on the scalp, our safe, effective hair products offer proven results for all hair concerns. We even have a curated collection of hair care kits that make great gifts for friends and family. Ready to buy hair care products that really work? Come and see for yourself how our hair care and styling products can give your hair the shine and strength it deserves by browsing our collection of hair care products today.